Pandora gets (pop-) up and personal at their concert - Event Marketer

Pandora gets (pop-) up and personal at their concert - Event Marketer
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Pandora gets (pop-) up and personal at their concert

edta-2018_audience-interaction_bronze_pandora
Brand: PANDORA
Agency: NEXT/NOW
Awards: EXPERIENCE DESIGN & TECHNOLOGY AWARDS — BEST HIGH-TECH AUDIENCE INTERACTION
Year: 2018
WHY THE JUDGES LOVE IT:  When it comes to Pandora’s annual pop-up concert, extending the program’s reach is a critical piece of the strategy. This year, Pandora designed an interactive experience…
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