Philips' Touch Table Lets CES Goers See Rather Than Read

Philips' Touch Table Lets CES Goers See Rather Than Read - Event Marketer

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Philips’ Touch Table Lets CES Goers See Rather Than Read

Case Study Details

Brand: PHILIPS

Agency: GLOBACORE THE TAYLOR GROUP

Awards: EVENT TECHNOLOGY AWARDS — BEST TOUCH- OR GESTURE-BASED EVENT INTERACTIVE

Year: 2013

An intuitive, interactive experience that utilized point-of-view videos and a model city demonstrated Lifeline’s newest innovation, GoSafe, on an epic scale for CES 2013. The “see and feel” approach,…

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