Verizon Takes the Spotlight During Grammys Week - Event Marketer

Verizon Takes the Spotlight During Grammys Week - Event Marketer

Verizon Takes the Spotlight During Grammys Week

Brand: VERIZON
Agency: MOMENTUM
Awards: EX AWARDS — BEST PRODUCTION OF AN EVENT (CONSUMER)
Year: 2007
Getting Los Angeles to stand still is a next-to-impossible task. But that was the goal for Verizon Wireless, which was seeking to leverage all of the hullabaloo around the Grammy Awards to generate attention…
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