Conferences
Delta Slows Down Attendees at TED 2015
While many event activations are designed to energize and excite, Delta’s interactive installation at the TED 2015 Conference, which took place March 16 to 20 in Vancouver, Canada, had the opposite intent—to slow people down as a way to enhance their productivity. The installation, inspired by TED speaker Pico Iyer and his book “The Art...
AT&T’s Tips On Crafting a Killer Hackathon
Hackathons are largely a tech community phenomenon where brands put their latest products in the hands of coders and developers and then ask them to collaborate and compete to create the next killer app. But brands of all kinds are starting to find that it’s not only exciting to put your company’s biggest users on...
How Dreamforce Focuses On Feeling Small and Staying Relevant
It’s warm and sunny in San Francisco. People are lounging on beanbag chairs spread around a grassy outdoor plaza. Others are playing corn hole toss or ping pong. Music wafts through the air. The fun, relaxed atmosphere feels like Outside Lands, the music and arts festival in Golden Gate Park. But it’s actually downtown Howard...