B-to-B Events
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B-to-B Events
Freightliner’s Projection Mapping Breaks a World Record
Truck manufacturer Freightliner proved that the world really is a stage by turning the iconic Hoover Dam into a colossal projection screen to debut its Inspiration Truck to approximately 200 media members and other influencers.
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B-to-C Events
Inside Audi’s Experiential Evolution
From the auto shows to ski mountains to the new Major League Soccer sponsorship, few brands have as much action… as Audi.
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B-to-B Events
CES 2017: HP and Intel’s Rooftop Tech Fest
Create. Innovate. Celebrate. That was the theme of the HP-Intel rooftop experience at CES 2017 where interactive installations, virtual reality, 3D animations, Google Tilt Brush and headliner performances by British EDM duo Disclosure engaged the crowd. Held at the Vortex space atop Las Vegas’s LINQ Hotel, the Jan. 5 event provided a “high point” for […]
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B-to-B Events
CES 2017: Twitter’s Head of Global Events Wants to Go ‘Bigger, Deeper, Brighter’
For many companies, CES is strictly a forum for a technological show and tell. But for others, the world’s largest trade show is an opportunity to demonstrate who their brand is and where it’s headed. At this year’s event, held Jan. 5-8 in Las Vegas, Twitter took the latter approach—and ran with it. Amid the […]
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B-to-B Events
Cover Story: How Adobe MAX Keeps the Creative Community Coming Back
Each year, graphic artists, web designers, photographers and filmmakers descend on Adobe MAX, the creativity conference produced by tech giant Adobe.




