Trade Shows

  • Field Report: How Brands Fused Passion and Business at the 2025 SEMA Show

    A drift demo shredding tires to a cheering crowd? Hundreds of meticulously decked-out rides and a wild after-party festival? You’re at the 2025 SEMA Show, the automotive aftermarket global business event, which took place Nov. 4-7 at the Las Vegas Convention Center. With more than 153,000 attendees from 140 countries and regions, including 2,300 exhibiting […]

  • Heroes and Legends: Six Bold Engagement Ideas from HLTH USA 2025

    No Entry. Flesh Eating Mutant Guppies with Perms said a sign on the door next to Registration at HLTH USA 2025 that took place at the Venetian Expo Center in Las Vegas, Oct. 19-22. What you wanted was the door where Petunia, the unicorn mascot, was sprinkling magic dust. Now in its eighth year, HLTH […]

  • In the Works: Convention Centers Are Expanding to Meet the Next Era of Events

    From Louisville to Los Angeles, a wave of convention center expansions is reshaping the North American trade show and convention landscape, adding continuous space, modern amenities, outdoor terraces, and pedestrian-friendly districts to accommodate more flexible, more experiential events.   Los Angeles: A $2.6 Billion Expansion to Compete at the Top Tier Construction officially began Oct. […]

  • Built Differently: How Carlyle Fired Up Next-Gen Technicians at SEMA 2025

    At SEMA 2005, Carlyle Tools showed up with a single mission: to help attendees “turn their toolbox into a beast.”  Part of NAPA since 2012, the brand recently underwent a transformation to appeal to a younger audience. “We felt like there was an opportunity to reinvigorate and reinvent how Carlyle tools are being presented,” says […]

  • Inside Money20/20 USA 2025: How Money Did Business

    The fintech world gathered at Money20/20 USA 2025 at the Venetian Expo, Oct. 26-29 in Las Vegas, on a mission to shape the future of commerce in the AI-driven world.  With more than 11,000 attendees from 85 countries, the event marked a turning point for the fintech industry, which is evolving from exploration to execution, […]