Trade Shows

January 25, 2024

Reddit’s CES 2024 Experience Gives Brands a Key to Context

How do you translate business messaging to a playful, children’s museum-like experience? Ask Reddit. With more than 16 billion posts and comments, it’s a unique content hub powered by conversations in active and vibrant communities, and the next frontier for brands looking to tap into the power of contextual and interest-based advertising.

read more

January 21, 2024

CES 2024: We Came, We Saw, We’re Recapping the Best Exhibit Experiences

Unexpected textures, appearances and pivots. Less intricate architecture and more thrills. Storytelling over information. Clear sustainable messaging and practices. CES 2024 always delivers a few surprises and dark horses from the exhibit world, but this year’s show marked a major shift toward experience over showcase among the big names on the floor. As we toured...

read more

January 20, 2024

CES 2024: Six Best Practices from the Kia Connected Home Booth

In the EV space, conversations pivot from the traditional notes on engine power to understanding what the “EV” lifestyle is all about—how you manage the vehicle at home, what else it can do for you and what the broader implications are of embracing a more sustainable future. The Kia Connected Home exhibit at CES 2024...

read more

January 19, 2024

NRF 2024: Eight Booth Trends Spotted at Retail’s Big Show

If your NRF 2024 booth didn’t have a coffee bar, did you really exhibit at “Retail’s Big Show?” Indeed, many of the 1,000-plus exhibitors at the annual trade show, this year Jan. 14-16, arrived at New York City’s Javits Center armed with ample caffeine that kept the energy flowing as they showcased the retail industry’s...

read more

January 19, 2024

CES 2024 Coverage: How Siemens Builds Stories into its Exhibits

Glowing overhead LED cubes with brand colors and messaging made it impossible to miss the Siemens Digital Industries Software exhibit at CES 2024, where attendees could explore the brand’s innovative technologies solving real-world challenges through the stories of companies and people who use them.  “Our motto is that technology transforms the everyday for everyone,” says Stacey...

read more

Receive the latest news and special announcements from Event Marketer

SIGN UP FOR UPDATES

© 2025 Access Intelligence, LLC – All Rights Reserved. |