Trade Shows
CES 2026: Big Changes, Robot Grooves and More from the Show Floor
Across CES 2026, taking place this week in Las Vegas, January 6-9, stages and studios are proliferating and live-wiring content and conversations across the show floor. Mainstays (Samsung, we’re lookin’ at you) have joined a community of showstopper brands creating immersive and exclusive spaces outside the major convention centers. And theme-park-style thrills of the past...
Best of B-to-B: Five Event Tactics That Generated Love and Leads in 2025
Between budget restraints, tariffs, shifting trade policies and AI everything, it’s been one hell of a trip around the sun for b-to-b event marketers. But this industry always rises to the occasion, and the meetings, conferences and exhibits delivered in 2025 were no exception. With 2026 just around the corner, we rounded up some of...
Big, Bold, and Data-Driven: Trade Show Trends Fueling 2026
Trade shows and exhibits are heading into 2026 with a new level of ambition—bolder storytelling, smarter tech, and deeper attendee insight. From kinetic LED architecture and themed entrances that double as sponsorship goldmines, to actually personalized experiences, to sustainability strategies with real teeth, the year ahead promises a show floor that’s more immersive, more intentional,...
Field Report: 11 Memorable Activations from the AWS re:Invent 2025 Show Floor
If you’ve never taken a slide instead of an escalator, you haven’t been to AWS re:Invent, Amazon Web Services’ flagship global cloud-computing conference, which took place Dec. 1-5 in Las Vegas. The 14th annual gathering (T3 Expo served as general contractor) brought together thousands of cloud computing experts, builders, partners, and tech enthusiasts to learn...