B-to-C Events
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B-to-C Events
How TNT Boosted a Series Premiere at Tribeca
Looking to add an extra layer to its presence at the Tribeca Film Festival, TNT sponsored the annual Filmmaker Industry Party experience April 21 where it immersed attendees in the gritty SoCal lifestyle of the Cody crime family featured in its new series “Animal Kingdom.” The series was chosen for Tribeca Film Festival’s new Tune […]
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B-to-C Events
Five Ways to Be an Experiential Brand with Soul
Peter McGuinness, chief marketing and brand officer at Chobani, kicked off day three of the Experiential Marketing Summit, which took place in Denver from May 4-6, with a keynote address detailing the Greek yogurt company’s corporate philosophy and how Chobani manifests that attitude in physical events and online. “We started with the premise that people […]
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Partner Content
Live Event/Expo Technology Breakthroughs Come To Phoenix via MIG Imagination Lab
MIG's Phoenix iLab features a private showcase of the future of live events highlighting emerging trends, technology solutions, and methodologies for meetings, tradeshows, and experiences.
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Partner Content
STS9 Custom Apparel
Sound Tribe Sector 9 is an instrumental electronic rock band from Atlanta, Georgia.
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B-to-C Events
EventTech 411: Registration and Guest Tracking Solutions
From the creators of EventTech, the industry’s largest learning lab on event technology and live events, we bring you EventTech 411, our monthly roundup of new and cutting-edge event technologies. In this installation, we look at attendance and ticketing solutions for event organizers. Whether you’re trying to retrieve lost registrants, re-engage past attendees or efficiently […]




