B-to-C Events

Neighborhood Beautification Missed Impressions!

Building high end homes in high end neighborhoods, who wants an eyesore like a port o potty? Attention Home Builders! Have your branding as advertising and make your clients happy too. 
Imagine your market.

Jack Daniel’s Motel No. 7 pop-up tour, which took place in a converted Brooklyn warehouse over two nights in November, delivered a sensory extravaganza that immersed attendees in an experience inspired by the brand’s link to pop culture and the motel’s role in the rock star’s journey. It combined rockin’ music, alluring characters and an […]

Nestlé’s Coffee-mate brand turned sampling into the ultimate finals week survival resource on the campus of Ohio State University with a 20-foot high coffee cup installation and activations designed to help students recharge. Located in the South Oval, the activation offered massages, games, music and charging stations as well as copious amounts of free coffee—that […]

Nestlé’s Coffee-mate brand turned sampling into the ultimate finals week survival resource on the campus of Ohio State University with a 20-foot high coffee cup installation and activations designed to help students recharge. Located in the South Oval, the activation offered massages, games, music and charging stations as well as copious amounts of free coffee—that […]

StubHub on Nov. 12 unleashed some of Los Angeles’ wildest supporters inside Microsoft Square to determine the city’s number one superfan. Leveraging a live game show format, the brand invited seven competitors to complete a series of challenges resembling the NBA’s annual Draft Combine as part of its cross-channel Let Your Fan Out campaign. The […]