Archive

B-to-C Events

  • ABC Family Upfront Presentation

    ABC Family partnered with Broadstreet for its Upfront presentation –the first time the cable network had hired an outside consultant. ABC Family wanted to clearly define its place in an increasingly crowded marketplace without creating an overbearing sales-style deck.

  • Proscenium is named one of the Best Places To Work In Events in 2015 by Event Marketer!

    Proscenium makes the list in Event Marketer's first ever Best Places

  • As low as $0.08 CPM 4 Krapper Wrapper Advertising from It’s a Wrap, Inc.

    Hi Everyone! Happy New Year in 2016! 3D Psyche studies prove 3-Dimension Ads are 3.5x more likely to turn advertising impressions into sales. It's a Wrap affordable krapper wrappers are 3-Dimensional ads, mobile to move from site to site or event to event. Promote your brand or message. Imagine your market. Sincerely, David krapperwrapper.me itsabrandingwrap.com

  • How AOR Partnerships are Evolving the Event Landscape

    We often think of Agency of Record relationships as a fixture of the advertising world, but in a grown-up event industry, where spend has increased and events are viewed as mission critical to business growth, the model is taking hold. Major brands have enlisted agency partners to manage entire portfolios of event programs, resulting, they […]

  • Special Report: The 2015 Event Technology Awards

    [box type=”coloured” pb_margin_bottom=”no” width=”1/1″ el_position=”first last”] When it comes to creating thrills, chills and frictionless attendee experiences, Disney typically sets the bar. But this year’s Event Technology Award winners prove that the experiential industry can make a little magic, too. Like the first-of-its-kind Oculus Rift experience by Merrell, that had Sundance festivalgoers braving precarious suspension […]