B-to-C Events

Candid perspectives on the people side of the business from seven of this industry’s Best Places to Work… What really makes a Best Place to Work? Is it the Ping- Pong table and the bar cart on Thursdays? Is it the open plan office and the 401k match? Or is it less about the perks […]

Secret to doubling your impressions and engagements with just one added activation to your event. A Social Media Vending Machine is a clever way to promote your brand while giving your guests a treat to take home.

While many event activations are designed to energize and excite, Delta’s interactive installation at the TED 2015 Conference, which took place March 16 to 20 in Vancouver, Canada, had the opposite intent—to slow people down as a way to enhance their productivity. The installation, inspired by TED speaker Pico Iyer and his book “The Art […]

Every year, Earth Day on April 22nd reminds us about the importance of being sustainable and environmentally conscious in our lives and businesses.

“Amazing things happen when you ask employees about employers,” wrote Event Marketer’s editorial team. "They give you the real scoop."