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Watch On Demand: Redefining Fandom for Today’s Brands

Executives from FX, HI-CHEW and Cartwheel go inside experiential fan strategies at festivals and proprietary activations…

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Women in Events: The 2024 Career Progression and Satisfaction Report

All-new Women in Events Research How are salaries stacking up in 2024 for women in the industry? How are mothers and caregivers faring in this fast-paced world? Are women finding career opportunities in their event roles or taking on more “invisible” work? And how are different generations of working women experiencing the workplace… differently? These...

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2025 Forecasters: Q&As with the Industry’s Best and Brightest

Industry Leaders on Best Practices, Emerging Trends and Insights from 2024 You’ll Need in 2025 Oh, it’s officially 2025, people. Well, not technically, of course, but when it comes to strategic event planning… it might as well be February already. Budgeting, planning, pitching. Ideation, reporting, logistics. There’s a helluva lotta conversations going on across the...

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Event Tech Industry Forecasters: Q&A with SensoryCo

WHAT ARE KEY TECHNOLOGY TRENDS FOR 2025? There are so many exciting technologies to consider. From pure tech like AI that helps create increasingly personalized and adaptive experiences, to the inclusion of tech devices like Wearables, to offering digital ownership through NFTs. But since I am a sensory guy, I am convinced that the technologies...

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Event Tech Industry Forecasters: Q&A with Interactive Entertainment Group

TOP TECH TRENDS YOU’RE BETTING ON FOR 2025 Looking ahead to 2025, three main trends are reshaping the event landscape: mixed reality, gamification, and robotics. • Mixed reality is emerging as a game-changer for engaging tech-savvy attendees. By blending the physical and digital worlds, it allows guests to stay present in their environment while experiencing...

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