Editor’s Picks
The 2018 It List: Recognizing the Top 100 Event Agencies
A landscape touted for years as “uncluttered” has become anything but. Live experiences continue to draw more marketing dollars and generate higher returns.
Ex Awards 2018: Full Coverage of 72 Outstanding Campaigns
Experiential marketers have always broken boundaries. From tackling seemingly impossible stunts to activating campaigns at a massive global scale, making the impossible possible has always been at the heart of the industry. But in addition to these lofty achievements, experiential marketing as of late has been doing a great deal of good, too. What were...
Grand Ex 2018: State Farm, The Marketing Arm and the Best Campaign of the Year
State Farm and The Marketing Arm score the Grand Ex with a cause marketing campaign that showed us all that customers care about their communities—and corporate values Smart marketers know that millennials are finicky about the brands they give their loyalty to. More than any other generation before them, they care about what their...
35 Under 35: Experiential Marketing’s ‘Next Generation’
They’re bold risk-takers and they are driving the industry forward. Event Marketer unveiled the industry’s first 35 Under 35, a coveted collective of the most provocative minds in experiential marketing under the age of 35. Open exclusively to brand-side marketers, the entire industry nominated the best young minds in experiential early this spring—and the first inductees...