Facial Recognition/Biometrics Archives - Event Marketer
The Washington Post and Mike’s Hard Offer Edible Photos, Facial Recognition
A 10-market campaign by the The Washington Post and Mike’s Hard Lemonade was aimed at steering consumers toward some good news. And two nifty technologies were at play. One was emotional recognition software, capable of reading participants’ response to news content. The other, deployed at a Manhattan pop-up shop, was an “edible photo booth” that...
Intel makes it known of their role in the tech world
THE SETUP: To demonstrate Intel’s role in developing smart, data-powered experiences and technologies like autonomous driving and artificial intelligence, the brand staged a massive keynote at CES 2018 in Las Vegas featuring immersive demonstrations leveraging Intel technology—including the first U.S. flight of an Intel-powered flying car, the Volocopter. The event kicked off with a live...
Sleep Number exhibit has consumers relaxing for results
THE SETUP: The Sleep Number 360 bed isn’t just an adjustable bed—it’s a smart bed. It includes biometric sleep tracking technology. It identifies and warns of a heart attack symptoms and detects sleep apnea. It’s a glimpse into the future of health and wellness and at the Consumer Electronics Show, Sleep Number built a small...