Photo/GIF/Video booth Archives - Page 21 of 43 - Event Marketer

February 3, 2017

Cisco Boosts its IoT Tech with Immersive VR

After dipping its toes into virtual reality at this year’s Internet of Things (IoT) demonstration area, Cisco’s attendee engagement at Cisco Live will never be the same again. Oculus Rift and VR Cardboard experiences, along with a mouse-enabled 360-degree video engagement, generated buzz at the event and drove traffic to the booth. Cisco was so...

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February 3, 2017

Canadian Tire’s Live-Stream Links Olympians and Fans

For fans and family, Rio may have felt like a world away. But to reduce the “distance” between athletes and fans, and athletes and their families, Canadian Tire created Red Door to Rio, a physical door structure that enabled a full-size, digital experience facilitating real-time a/v interactions. The Red Door to Rio was located at...

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February 3, 2017

Fujifilm Pop-up Highlights the ‘Soul’ of Image-Taking

Fujifilm is a classic image taker’s brand that has managed to stay relevant beyond film with cutting-edge products like instant cameras and share printers. To drive that message home, reposition itself within the U.S. market and inspire shutterbugs, Fujifilm created Wonder Photo Shop. The brick and mortar retail environment in New York City’s highly photographed...

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December 29, 2016

Optimum Nutrition Flexes its Sponsorship Muscles

Optimum Nutrition took an organic approach to its 20-foot by 80-foot booth at Arnold Sports Festival by focusing on the human body. The company used the human body’s muscle fiber for inspiration, which tied nicely into its products that focus on the development and enhancement of muscle. This was physically translated into the wave fabric...

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December 28, 2016

Campaign Camper Encourages Voters to Speak up

CNN and Facebook’s Campaign Camper, an Airstream trailer in which participants captured and shared their feelings through video on a 26-city tour, offered both style and high-tech functionality. A gullwing door on the exterior drove attention from afar. Inside, a lifestyle lounge equipped with a custom u-shaped couch accommodated CNN news anchors who broadcasted live...

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