Projection Mapping Archives - Page 29 of 30 - Event Marketer
EMC Impresses the Press with Custom Content Delivery
The tech industry is huge and competitive. So when EMC set out to make a heavyweight announcement concerning a new product launch, it wanted to be known as the brand that raised the bar for all future tech industry launches. But as far as messaging, EMC wanted to demonstrate how technology transforms an environment. For...
Discovery Produces a Stunning Multi-Media Canvas
The 2014 Discovery Upfront in the Jazz at Lincoln Center’s Rose Theater in New York City offered a larger than life experience. The goal was to produce a massive multi-media canvas on stage where each network could customize its unique visuals for the audience, giving potential advertisers the opportunity to preview the network’s upcoming programming...
Connected Chandelier Lights Up AOL Symposium
From the chandelier covering the entire reception space to the giant four-sided projection cube hanging just below it to the two massive curved screens surrounding the presentation space, the message came through loud and clear: AOL is connected. The connected theme positioned AOL at the forefront of the best of TV and digital media and...
EMC Launch Event Redefines ‘Tunnel Vision’
The media, analysts, bloggers and VIPs who attended EMC’s Redefine Possible launch event knew they were in for an experience from the very beginning. Maybe it was the location—London’s historic Old Billingsgate Market, originally a fish market built in 1875 that had been transformed into a high-tech meeting space. Maybe it was the TARDIS police...