Posts tagged with ‘90s experiences’

NBA All-Star 2024: First-time Sponsor Ticketmaster Shoots its Shot with a Retro Arcade

Ticketmaster’s retro arcade activation at NBA All-Star Weekend in Indianapolis offered basketball fans a chance to literally shoot their shot, but as a first-time sponsor, the brand was taking a shot, too.

read more

Balcony Party: Freeform Hosts an Outdoor Screening for the Premiere of ‘Cruel Summer’

The hottest event space is no longer the ballroom, it’s the balcony. For Freeform’s “Cruel Summer” premiere event on April 15, the network booked 80 hotel rooms at the Beverly Hilton hotel and invited talent, executive producers, press and influencers to watch the show on a giant screen from their balconies.

read more

Nostalgia Marketing: Four ’90s Experiences That Were All That and a Bag of Chips

Ahhhh… the ’90s. An era before social media and smartphones when “Tickle Me Elmo” caused a nationwide frenzy and the Spice Girls reigned supreme. It was a simpler time for many, and in today’s hectic world, harkening back to the beloved decade is a welcome form of escape. Savvy brands have been reviving the era...

read more