Posts tagged with ‘Augmented Reality’
State of the Art: Five Brands Leveraging Digital Art Experiences to Engage Fans
The world of art, like everything else, has gone high-tech. From digital art walls and virtual reality paintbrushes to 360-degree overhead domes and live painting software, there is a wide spectrum of ways to connect with your inner Van Gogh.
Five Ways to Elevate Events With Augmented Reality
Consumers may still be holding artificial intelligence at arm’s length, but when it comes to augmented reality, they’re finally welcoming the technology with open arms.
Amex at Coachella: A VIP ‘Secret Garden’ and the Platinum House
Returning to Coachella for its fourth year, American Express created a signature destination for festivalgoers with new experiences and benefits to cardmembers both within the festival grounds and, for the second year, at the Parker Palm Springs hotel for two days. Offering respite from the hustle and bustle of what has become a defining cultural...
Storytelling, Design and Tech: Six Experiential Trends from the 2018 New York International Auto Show
From safety and security to innovation and design, the auto brands at the 2018 New York International Auto Show, March 30 through April 8, at the Javits Center in Manhattan, had plenty of stories to tell about their latest offerings. To engage consumers in those stories, they leveraged immersive technology, social media scavenger hunts and...