Posts tagged with ‘ball pit’
How the Humble Ball Pit Became an Experiential Marketing Mainstay
Ahhhh… the humble ball pit. Originally the star of fast food restaurant playscapes and children’s carnival experiences, the ball pit has evolved into a go-to activation element for brands of every stripe. And while ball pit engagements aren’t particularly strategic, they continue to draw in “kids” of all ages looking for some good, clean fun....
Canon’s ‘Portals’ Pop-up Teaches Consumers How to Snap Better Social Media Pics
In this day and age, anyone with a smartphone is deemed a photographer, but to illustrate the creative opportunities its cameras offer, Canon is delivering a hands-on photography experience to help consumers take their shooting skills to the next level. The pop-up, dubbed Canon Portals, takes attendees through six vignettes, or “portals,” designed to educate...