Posts tagged with ‘booth design’
How PBS’s Ocean-themed Booth at VidCon Baltimore Engaged Tweens and Young Adults
Promoting its new show “Spy in the Ocean, A Nature Miniseries,” PBS transported VidCon Baltimore attendees to the ocean floor to explore the setting of the four-part documentary that premiered last month.
Five ‘Attractivations’ that Stole the Show at IMEX 2023
More than 15,000 event professionals gathered at IMEX 2023, Oct. 17-19, at the Mandalay Bay Convention Center in Las Vegas, breaking attendance records and signaling that the business of events is in full-on growth mode. But how do you impress pros who do events for a living? EM was on-site to report on the exhibits...
Reddit Pushes into International Territory with a Whimsical Booth at Germany’s OMR Festival
“There were no velvet ropes or ‘do you have an appointment?’… It stood out because it intentionally didn’t look like a b-to-b experience. It was a clear delineation from what a lot of our competitors were doing.” -Timo Pelz, VP-Business Marketing, Reddit Reddit’s experiential strategy includes bringing b-to-c vibes to some of the world’s biggest...
Green Lights: How Sustainability Took Center Stage at CES 2023
Exploring the exhibit halls at CES 2023, held Jan. 5-8 in Las Vegas, greenery was a notable design element. From raised garden beds and potted plants to grass carpeting and elaborate floor-to-ceiling greenery walls, exhibitors enhanced their booths with organic textures, colors and lighting.