Posts tagged with ‘brand-artist collaboration’

July 11, 2024

Intel’s Encore AI Exhibit: Four Lessons on Harnessing Immersive Event Spaces

Step aside yummy museums. Immersive spaces are having their moment. From Artechouse in New York City, to the traveling Van Gogh Exhibition: The Immersive Experience, to Radiant Space in L.A., consumer obsession with tech has fueled a new era of Instagram-worthy experiences leveraging multimedia at scale. When it came time to create an additional touchpoint...

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February 1, 2022

Top Five Engagements from the ‘Bowie 75’ Experience

In celebration of David Bowie’s 75th birthday on Jan. 8, the estate of the iconic performer activated two retail pop-up activations in New York City’s SoHo neighborhood and London’s Regent Street, two locales where the late singer resided for a time. Visitors to the “Bowie 75” pop-ups, which ran from Oct. 25, 2021, through Jan....

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