Posts tagged with ‘digital event’
How LG is Embracing the Future of Trade Shows with a Virtual Showroom
A year ago this February when LG Business Solutions pulled out of ISE in Amsterdam over growing COVID-19 concerns, the b-to-b arm of LG that relies heavily on the trade show calendar decided it needed to play the long game. After months of research, the brand launched the DigiTour, an immersive and customizable 3D showroom...
Social Distancing: 10 Ideas for Engaging Consumer Audiences
The conference and meeting space is pivoting to virtual. But for consumer brands struck by cancellations of major events that were to serve as campaign platforms this quarter, the pivot calls for a slightly different formula. To help you reimagine your consumer programs as digital engagements, we’ve compiled a roundup of contactless “event” ideas to...