Posts tagged with ‘Event Marketer’

January 12, 2018

Augmented Reality: Five Brands Leveraging AR Apps to Blend the Online and In-Store Shopping Experience

The modern retail landscape is complicated, to say the least. Traditional brick and mortar brands are working hard to enhance the in-store experience, but beefing up their ecommerce simultaneously. Online retailers are reaping the benefits of offering quick and convenient digital shopping, but also placing greater importance on delivering face-to-face experiences, like pop-up shops, to...

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January 11, 2018

That Lone Violin You Heard During #CESBlackout2018? It Was From Intel

Eclipsing some of the biggest product launches and news of the year, at least for a couple hours anyway, the power outage at the Las Vegas Convention Center’s Central and South halls brought the largest consumer electronics show in the world to a halt Wednesday. The cause? A flashover of one of the facility’s transformers,...

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January 11, 2018

Wilson’s Mobile Museum Offers Consumers an Intimate Look Inside the Football

It’s a seemingly simple leather ball that is kicked, tossed and caught on youth, college and professional football fields across the country, but there’s a rich story to be told for this product that’s as American as apple pie. For Wilson Sporting Goods, which has supplied the Official Leather Game Football for the NFL since...

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