Posts tagged with ‘GIF’
Millennial Marketing: Bacardi ‘Dials up the Fun’ at its Rooftop Brunch Event
Summer isn’t here just yet, but Bacardi got the party started early on April 26 with a NEON Brunch event that celebrated the launch of its new warm-weather varietal, Bacardi Lime. The experience took place at a rooftop bar at Moxy Times Square, where Bacardi’s youthful target and a crew of influencers enjoyed playful photo...
Mystery Bartenders, Floating Dessert: Klarna Introduces Retailers to its Brand
Today’s retail checkout experiences can be frustrating, but Swedish-based payment provider Klarna aspires to change that with a system that gives consumers more ways to pay for their goods over a longer period of time. The brand has already made waves in Europe, so to introduce U.S. retailers to its offerings, Klarna hosted an event...
Six Holiday Experiences That Proved it’s the Most Wonderful Time of the Year
Few things shine brighter than the creative campaigns dreamed up by event marketers during the holidays. From playful pop-ups to eye-catching installations to imaginative window displays to digital engagements, brands go all-in to connect with consumers amid the busiest shopping season of the year. This year was no exception, with all manner of brands coming...
How Fatherly Educated Kids and Supported Parents with an Interactive Holiday Pop-up
It’s “the most wonderful time of the year” for many consumers, but the holidays can be stressful for parents looking for suitable gifts for their children amid the hustle and bustle of the season. To alleviate that pain point, introduce its shoppable list feature and offer kids fun, educational programming, Fatherly created a pop-up dubbed...