Posts tagged with ‘hybrid event’
The Brief: Casket Coolers and Candy Corn Suites
This week’s hot takes on hot topics in experiential marketing cover Casket Coolers, Candy Corn Suites and glow-in-the-dark playgrounds.
Five Reasons Why Figma’s Config User Conference Has Grown 750% in Five Years
Community building is more important than ever for annual events to thrive today, and web-based design platform Figma has found success in not only supporting the community but letting the community take the reins of its five-year-old user conference, Config. And it’s paying off. The community of users (product designers, builders and marketers) helps populate...
What the Cancellation of E3 Means for Similar Industry Shows
The 28-year-old Electronic Entertainment Expo (E3) was facing an identity crisis well before this year’s show, slated for June 13-16 in Los Angeles, was canceled due to a lack of interest and “playable demos” from major exhibitors. The annual event put on by the Entertainment Software Association (ESA) is one of the biggest gaming conferences...
Eight Tips and Takeaways for Pivoting From Virtual to In-person Events
The industry spent the better part of 2020 and 2021 implementing and perfecting digital engagement and catering to audiences at home.