Posts tagged with ‘internal events’

August 18, 2023

Employee Engagement: Six Tips for Building Experiences That Deliver Emotional ROI

Industries across the board are grappling with rising overheads and shrinking budgets, but there’s one area that businesses must be willing to invest in to stay afloat in today’s marketplace: their people. From the Great Resignation to “quiet quitting,” workers are demonstrating that they expect more than a pay stub for their hard work and...

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March 20, 2023

Podcast: The Experiential Principles of Employee Engagement

Organizations across industries are reportedly investing more in employee events this year, they’re increasing travel budgets for them, and in-person meetings are playing a key role in preserving company values and onboarding staff. In this episode, Marrah Thomas, senior manager of global internal events and conferences at Delta Air Lines, helps break down what’s changing...

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August 16, 2021

Southwest Throws Itself a Hybrid Birthday Bash to Celebrate 50 Years in the Biz

Southwest Airlines’ birthday week festivities are always a big to-do for employees, but as the brand approached the big 5-0 this year, grander celebrations were in order. Rising to the occasion, the airline hosted a hybrid 50th anniversary rally at a massive airplane hangar in Houston that included the reveal of its newest aircraft, Freedom...

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April 19, 2021

Inside Facebook’s Accessible and Purposefully Thematic Internal Virtual Event

Among the next big challenges for event marketers is fighting the urge to lean on retrospective pandemic content and messaging and to instead embrace fresh marketing themes and branding. For Facebook’s annual internal event, the GMS Summit, this year themed “Reconnect,” the goal was to inspire audiences with a higher energy, festival-like virtual platform that...

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