Posts tagged with ‘luxury brands’
Hot Property: How the Hamptons Became a Hotbed of Experiential Activity this Summer
Just like hordes of well-to-do New Yorkers, several brands swapped the city for the coast this summer and escaped to the Hamptons, a collection of wealthy hamlets located on Long Island. The locale has historically attracted some ultra-high-end fashion houses, but 2024 brought other types of brands into the mix, too, including Sparkling Ice and...
Industry Voices: How to Harness ‘Quiet Luxury’ in Event Marketing
From stealth wealth to quiet luxury, understated branding has gained attention this year thanks to characters in series like HBO’s “Succession” and the televised court room drama style of actress and wellness mogul Gwyneth Paltrow. While publications like Vogue have declared quiet luxury a trend of the year, others argue it’s a lifestyle shift that’s...