Posts tagged with ‘networking’
Coverage from Cannes Lions: Five Brands Activating Experiences for Creatives
C’est fini! The 2019 Cannes Lions International Festival of Creativity is a wrap, and we’re back stateside (a lot less sweaty and bit sun-kissed) and eager to share what we saw. A key insight from our three days on-site: High-level meetings and networking often take precedence over experiential activations at this event. So, brands that...
How Platforms Like Braindate Help B-to-B Attendees Build More Relevant Networks
A decade ago, swapping business cards or meeting up for a quick drink at happy hour was considered “networking” at b-to-b conferences. Today, those supplementary (and let’s face it, shallow) interactions have been replaced by purposeful exercises with an experiential component that allow for collaborative—and valuable—conversations. Leading the way in these more meaningful exchanges is...
CES 2019: Twitter Commons Returns with Texture and a Business Message
For a fifth year, Twitter created an oasis of connection at The Cosmopolitan in Las Vegas during CES with Twitter Commons, where the brand’s partners and clients could hold meetings, sip on artisanal coffees and, quite simply, escape. The Twitter Commons theme this year leaned heavily on a business message geared toward brands and agencies...
Amex at Art Basel: Platinum House Provides Women-Focused Networking and Late-Night Bites for Cardmembers
American Express brought its Platinum House experience to the 1 Hotel South Beach at Art Basel in Miami Dec. 6-8, offering benefits and experiences exclusively for Platinum Card holders—from free Equinox fitness classes to a live art installation to a special performance on a private beach by Pharrell Williams. But this year’s design and programming...