Posts tagged with ‘SPAM’
Why the Industry is Embracing the Tiny House Trend
Five brand activations that leveraged the ‘less is more’ mentality Tiny houses are a big thing right now—the object of TV shows, lifestyle websites and magazine photo spreads. Their dimensions, ranging anywhere from 100- to less than 500-square-feet, have made them a popular choice among millennials, baby boomers or anyone looking to downsize and simplify....
Tips for Working with Celebrity Chefs in Events
In the consumer activation space, partnerships with celebrity chefs can not only help generate buzz for events, they can use their “expert” status to legitimize marketing messages.