Posts tagged with ‘supershot challenge’

Reebok Scores Dwell-time at ComplexCon with a Carnival-Inspired Booth

ComplexCon Long Beach is about hype, but for its booth at the inaugural ComplexCon Chicago, July 20-21 at McCormick Place, Reebok wanted to do more than create a momentary engagement. Aiming for maximum dwell-time, Reebok nixed the “drops” and activated a 23-foot-tall SuperShot Challenge basketball game (like Pop-A-Shot) designed to engage its 18-25 target in...

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