Posts tagged with ‘sustainability’
CES 2025: Five Things to Know About HERE Technologies’ Sustainability Strategy
Designed at a precise 17-degree angle to meet the gaze of CES 2025 attendees as they entered the Las Vegas Convention Center’s West Hall, HERE Technologies’ 3,500-square-foot booth proclaimed in a banner overhead, “There’s more in HERE.” And from a design strategy perspective, there certainly was. For nearly a decade at CES, the location technology...
Inside Bloomberg Green Festival: Q&A with Jessica Webber, Global Head of Bloomberg Live
The inaugural Bloomberg Green Festival took place July 10-13 in Seattle with a full schedule of indoor and outdoor sessions and events focused on putting forward actions and solutions for a greener future. More than 13,000 participants came through the Seattle Center campus and joined the festival’s community programs, exceeding Bloomberg’s attendance goals.
Case Study: How Ricoh Made a Smaller Booth More Impactful with Live Theater
At the much-anticipated return of Drupa, May 28 through June 7, in Düsseldorf, Germany, Japanese multinational imaging and electronics brand Ricoh maximized a booth space that was 30-percent smaller than previous years by leveraging live theater and heritage-inspired imagery based on the Japanese life principle, HENKAKU, which translates to “transformational innovation.” The centerpiece of the...
Three New Resources to Make Your Trade Show Program Greener
As companies get serious about reaching the 2050 Net Zero goals, trade show industry partners and organizations are also leveling up their practices and coming up with guidelines that help reduce the environmental impact and increase climate-related transparency, mandated by the recent rules from the Securities and Exchange Commission. California has already taken a strong...