Posts tagged with ‘sustainability’

January 10, 2024

CES 2024 Coverage: Scenes, Stories and Showstopping Booths from Las Vegas

The annual CES is underway in Las Vegas this week, and under the theme “All Together. All On.,” sea-to-sky innovations, beautiful and collaborative smart tech, AI for health care and sustainability in construction are among some of the hot topics being discussed this year. On the product and prototype front, innovations ranging from 3D printed...

read more

December 14, 2023

Exhibit Design: Intel Merges AI and Live Music at AWS re:Invent

Intel orchestrated unexpected moments of joy while showcasing the company’s deep tech expertise by tapping into the power of music and AI image animation in its booth at AWS re:Invent, Nov. 27-Dec. 1 in Las Vegas. Dubbed Intel Park, the exhibit was anchored by Intel’s Tree of Innovation, which presented customer stories on its leaves...

read more

December 11, 2023

Green Lights: Three Ways Community Activities Can Bolster Event Marketing Campaigns

Your monthly event sustainability update Strong sustainability programs include activities your brand can talk about—and promote. A shining example (and the 2023 Grand Ex award winner), Reddit donated its CES exhibit walls to Habitat for Humanity post-show, and then at Cannes Lions, opted to forgo swag giveaways in favor of its Karma Kash initiative, through...

read more

October 14, 2023

Green Lights: These Eco-friendly Giveaways ‘Self-destruct’

Your monthly event sustainability update The Advertising Specialty Institute found in its 2019 Global Ad Impressions Study that consumers hold on to a typical promotional item for, on average, one year and 23 percent of products are thrown away. It’s leading event marketers across the industry to scrutinize swag (one marketer told us recently they...

read more

Receive the latest news and special announcements from Event Marketer

SIGN UP FOR UPDATES

© 2024 Access Intelligence, LLC – All Rights Reserved. |