Posts tagged with ‘tailgating’
Wendy’s Floats a Sampling Barge for Huskies ‘Sailgaters’ in Seattle
To enhance the “sailgating” activities that take place on the water in Union Bay outside the University of Washington’s Husky Stadium in Seattle, Wendy’s in September built a restaurant on a barge that served up hot menu items to football fans on their boats. The event took place during the USC matchup, and was part...
Four Tailgating Strategies that Scored with Fans
Baseball may be America’s pastime but football is the country’s most popular sport, and with increasing sponsorship opportunities in the college space, many brands are tackling the tailgating scene.