Activision Blizzard Media Builds a Gaming Arcade for SXSW Attendees

Courting Casual Gamers, Activision Blizzard Media Asks SXSW Attendees to ‘Unlock the Gamer Within’

Festivals & Fan Cons, Photo Gallery, B-to-C Events, Technology

Posted on April 4, 2019 by Kaylee Hultgren

Activision Blizzard Media created a two-story arcade for attendees of SXSW in Austin this year, activating March 8-11 at its first-ever appearance at the festival. The publisher is best known for intense,…

Tags:Event Agency, Activision Blizzard Media, Event Marketer Magazine, arcade, EventMarketer, Experiential Marketing Agency, Event Agencies, Event Marketing Magazine, esports, Experiential Marketing Companies, gaming, Event Marketers, event marketing, gamers, sxsw, Activision, Event Marketer, SXSW 2019

Courting Casual Gamers, Activision Blizzard Media Asks SXSW Attendees to ‘Unlock the Gamer Within’

Related Articles

Five Ways to Land the Event Marketing Jobs of the Future

Post-COVID Storytelling: How Marketers are Activating Their Brand’s Stories in the Year Ahead

Steal-Worthy Experiential Cues from One World Observatory

Wilson’s Mobile Museum Offers Consumers an Intimate Look Inside the Football