Kodak 'Downtown' Exhibit Helps Organize Brand Offerings

CES 2018: Kodak’s ‘Downtown’ Exhibit Design Helps Organize its Diverse Offerings

The ‘downtown’ theme helped categorize and highlight the full range of Kodak products.[/caption]
Kodak unveiled an evolution of its urban-inspired stand at CES 2018, shifting its focus from…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
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