Country Music Events: How Big Brands are Building Loyalty Sponsorships, Festivals & Fan Cons, Sampling, B-to-C Events Posted on November 1, 2017 by Rachel Boucher The Wide-Ranging Fan Base Spans Regions and Generations It can be indie, it can be gritty, it can be rock and pop. It’s on primetime à la the CMA Music Festival’s annual “Country’s Night… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? This story appeared in the August 2016 issue Tags:Event Agencies, Event Marketing Magazine, Budweiser, Experiential Marketing Companies, music festival, Event Marketers, AT&T, country music festival, event marketing, country music, Event Marketer, HGTV, Event Agency, Event Marketer Magazine, EventMarketer, Experiential Marketing Agency Related Articles Cubs Tap into History to Woo Fans Getting Past Gatekeepers at Four Big Colleges Sensory Branding at Events Inside GitHub Universe’s Secrets to Making Attendees Feel Included