Miller’s LiteGuards Protect Men From “Unmanly” Beers B-to-C Events Posted on October 6, 2011 by All summer long, Miller Coors brought its Miller LiteGuards ad campaign to life in bars across 80 markets. From June until Aug. 31, the “LiteGuards,” Miller Lite’s trio of swimsuit-clad… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Zappos Surprises Flyers At Baggage Claim EMS 2017: American Express Offers Eight Tips for Success in Live Events How Espolòn Tequila Wins Over Bartenders with ‘Cocktail Fights’ and Costumes Grand Marnier ‘Lifts Spirits’ with On-Premise