The Power of Buzz B-to-C Events Posted on January 28, 2010 by Jessica Heasley What it is what it ain’t who’s making it— and how you can get some? The Event Marketer special report on word-of-mouth marketing. It bubbles up around the watercooler. It whips from one end… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles How CES Aims For Zero Waste Field Report: How Brands at VidCon 2024 Captured the Spirit of Online Communities Charm City’s Own Works the Baltimore Grand Prix Cappuccino, Murderous Twists and Tips from HBO Max’s Virtual ‘Coffee-ology’ Experience