Best of EMS 2016: Day Three B-to-C Events, B-to-B Events Posted on May 7, 2016 by Rachel Boucher Brand Activations, Sports Marketing and Mobile Tours The final morning at EMS 2016 kicked off with a “tequila sunrise” for those who got swept up in the Motive Mile High Mayhem bar crawl in… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Unconventional Wisdom The Psychology of Experiences: Mastering All The Senses How Nine Brands Painted the Town Red at Art Basel Miami Beach Going Solo: What Drives Brands to Take the Leap into Proprietary Events