Virgin Atlantic Makes it ‘Reign’ on the Streets of Seattle

Virgin Atlantic Makes it ‘Reign’ in Seattle

Flight attendants dropped packages containing wellies and Virgin Atlantic swag to influential shop owners, radio stations and other businesses.[/caption]
To promote its new direct flights from Seattle-Tacoma…

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Rachel Boucher
Posted by Rachel Boucher

Rachel joined Event Marketer in 2012 and today serves as the brand's head of content. Her travels covering the experiential marketing indust ry have ranged from CES in Las Vegas to Spring Break in Panama City Beach, Florida (hey, it's never too late)—and everywhere in between.
View all articles by Rachel Boucher →

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