Comcast's Voice-Activated Vending Machine Touts 'The Secret Life of Pets 2' - Event Marketer

Comcast's Voice-Activated Vending Machine Touts 'The Secret Life of Pets 2' - Event Marketer
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Comcast’s Voice-Activated Vending Machine Touts ‘The Secret Life of Pets 2’

EDTA_Best_Single_Use_B2C_Comcast_2019
Brand: COMCAST
Agency: GMR MARKETING
Awards: EXPERIENCE DESIGN & TECHNOLOGY AWARDS — BEST USE OF A SINGLE TECHNOLOGY (B-TO-C)
Year: 2019
Comcast teamed up with Illumination Entertainment to promote the release of “The Secret Life of Pets 2,” and the campaign’s coolest technology borrowed its inspiration from the voice-activated TV…
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