Magna Leverages VR to Showcase How Automotive Seats are Evolving - Event Marketer

Magna Leverages VR to Showcase How Automotive Seats are Evolving - Event Marketer
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Magna Leverages VR to Showcase How Automotive Seats are Evolving

EDTA_Best_Combo_Tech_Magna_2019
Brand: MAGNA
Agency: IMAGINATION
Awards: EXPERIENCE DESIGN & TECHNOLOGY AWARDS — BEST COMBINATION OF EVENT TECHNOLOGIES (B-TO-B)
Year: 2019
The goal: Demonstrate how Magna seats are the right fit for autonomous vehicles. The approach: A large, vertical LED display to catch the attention of lots of CES attendees, displaying simulations of how…
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