Toyota Uses Microsite to Track Drivers’ Travels - Event Marketer

Toyota Uses Microsite to Track Drivers’ Travels - Event Marketer

Toyota Uses Microsite to Track Drivers’ Travels

Brand: TOYOTA
Agency: GEORGE P. JOHNSON
Year: 2009
To prove that its FJ Cruiser is a badass off-road contender, Toyota hit the road, literally, sending three teams of professional drivers across the country to reach off-road enthusiasts at small local…
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